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Insights on carters.com

Carters.com receives about 6421465 visitors in one month.
That could possibly earn about $32107.33 each month or $1070.24 each day.

Rate carters.com

Carters.com Make info private

Traffic and Value (estimated)

Website Value	$577932
Alexa Rank	12277
Monthly Visits	6421465
Daily Visits	214049
Monthly Earnings	$32107.33
Daily Earnings	$1070.24

Server Connection Speed

Carters.com main page was reached and loaded in 0.64 seconds. (Timing result excludes loading JavaScript, images and styles).

This is a good result. Try the services listed at the bottom of the page to search for available improvements

More Domains on 104.16.112.55 IP

Our system did not detect any websites except carters.com on this IP.

Summary Score is a calculated score for carters.com code structure and quality including the level of HTML code optimization, CSS and JavaScript compression.

Gzip compression is not enabled

CSS code is minified

Consider minifying your HTML code

/ -> 7.3KiB -> 12%

There are files that block page rendering

https://se.monetate.net/js/2/a-00c0a51f/p/carters.com/entry.js
/on/demandware.static/Sites-Carters-Site/-/default/v1552720373133/lib/jquery-v1.12.4.js
/on/demandware.static/Sites-Carters-Site/-/default/v1552720373133/lib/jquery/cookie/jquery.cookie.min.js
/on/demandware.static/Sites-Carters-Site/-/default/v1552720373133/dist/scripts/plugins.concatenated.min.js
/on/demandware.static/Sites-Carters-Site/-/default/v1552720373133/dist/scripts/app.main.min.js
/on/demandware.static/Sites-Carters-Site/-/default/v1552720373133/dist/styles/css/main-style.min.css
/on/demandware.static/-/Sites-Carters-Library/default/v1552720373133/css/CE_global-styles.css
/on/demandware.static/-/Sites-Carters-Library/default/v1552720373133/css/carters_navUpdate_Nov2018.css

Leverage browser caching for the following urls:

https://api.curalate.com/js-min/fanreel-carousel-impl.min.js -> expiration not set
https://collector-px0f3091f3.perimeterx.net/api/v1/collector -> expiration not set
https://d116tqlcqfmz3v.cloudfront.net/carters-152/carousel.js -> expiration not set
https://libs.coremetrics.com/eluminate.js -> expiration not set
https://s3-us-west-2.amazonaws.com/s.cdpn.io/t-526/arrow_icon_right.png -> expiration not set
https://tags.tiqcdn.com/utag/carters/main/prod/utag.js -> 5 minutes
/0F3091f3/init.js -> 10 minutes
https://cdn.cquotient.com/js/v2/gretel.min.js -> 60 minutes
https://se.monetate.net/js/2/a-00c0a51f/p/carters.com/entry.js -> 60 minutes

Speed and usability scores by Google PageSpeed Insights. Show More

• Speed Score
This is a resulting grade of the analized carters.com web page structure. Analysis tries to identify slow elements on the page such as incompressed images and not minified JavaScript code.

• Usability Score
This number is generated on the basis of carters.com content analysis. Do all UI elements fit the mobile viewport? Are all links and buttons located not too close to each other? The algorithm tries to answer these questions and give an estimated score.

• For more explanation and detailed report please visit https://developers.google.com/speed/pagespeed/insights/

Gzip is not enabled

CSS is minified

HTML could be minified

/ -> 7.3KiB -> 12%

Consider compressing these images

/on/demandware.static/-/Sites-Carters-Library/default/dw60700007/firstspirit/media/carters/031219_1/CAR_hp_Hero_031219.jpg could be reduced in size by 83.4KiB (36%)
/on/demandware.static/-/Sites-Carters-Library/default/dw49b834d5/firstspirit/media/carters/030519_2/CAR_hp_HeroA_baby_030519.jpg could be reduced in size by 57.3KiB (35%)
/on/demandware.static/-/Sites-Carters-Library/default/dw838679a1/firstspirit/media/carters/031219_1/CAR_mobile_Hero_031219.jpg could be reduced in size by 51.3KiB (36%)
/on/demandware.static/-/Sites-Carters-Library/default/dwdb04f3ac/firstspirit/media/carters/CAR_hp_Sec1Q_031219.jpg could be reduced in size by 47KiB (35%)
/on/demandware.static/-/Sites-Carters-Library/default/dw24699260/firstspirit/media/carters/030519_2/CAR_mobile_HeroA_baby_030519.jpg could be reduced in size by 37.5KiB (35%)
/on/demandware.static/-/Sites-Carters-Library/default/dw5bf0250c/firstspirit/media/carters/CAR_mobile_Sec1Q_031219.jpg could be reduced in size by 36.3KiB (35%)
/on/demandware.static/-/Sites-Carters-Library/default/dwad135a72/images/rewardingMoments/LOYALTY_HDR_FTR_RM_Dropdown_020615.jpg could be reduced in size by 30.8KiB (66%)
/on/demandware.static/-/Sites-Carters-Library/default/dw4137753a/firstspirit/media/carters/030519_2/CAR_hp_HeroB_omni_030519.jpg could be reduced in size by 29.8KiB (35%)
/on/demandware.static/-/Sites-Carters-Library/default/dw5419205f/firstspirit/media/carters/031619/CAR_hp_sec1_031619.jpg could be reduced in size by 29.4KiB (37%)
/on/demandware.static/-/Sites-Carters-Library/default/dwea410a9e/firstspirit/media/carters/030519_2/CAR_mobile_HeroB_omni_030519.jpg could be reduced in size by 29.3KiB (35%)
/on/demandware.static/-/Sites-Carters-Library/default/dwcd11d210/firstspirit/media/carters/031619/CAR_mobile_sec1_031619.jpg could be reduced in size by 25.7KiB (37%)
/on/demandware.static/-/Sites-Carters-Library/default/dwb3146b66/firstspirit/media/carters/030519_2/CAR_hp_HeroC_omni_030519.jpg could be reduced in size by 22.5KiB (35%)
/on/demandware.static/-/Sites-Carters-Library/default/dw8c2280b1/firstspirit/media/carters/030519_2/CAR_mobile_HeroC_omni_030519.jpg could be reduced in size by 22.2KiB (35%)
/on/demandware.static/-/Sites-Carters-Library/default/dw2b1d3fc8/content/carters/images/nav/CAR_hp_meganav_KB_Q1_2019.jpg could be reduced in size by 7KiB (39%)
/on/demandware.static/-/Sites-Carters-Library/default/dw81e34ee2/content/carters/images/nav/CAR_hp_meganav_TB_Q1_2019.jpg could be reduced in size by 6.7KiB (35%)
/on/demandware.static/-/Sites-Carters-Library/default/dw4cca7bbb/content/carters/images/nav/CAR_hp_meganav_KG_Q1_2019.jpg could be reduced in size by 6.7KiB (36%)
/on/demandware.static/-/Sites-Carters-Library/default/dw3f18b847/content/carters/images/nav/CAR_hp_meganav_BG_Q1_2019.jpg could be reduced in size by 6.4KiB (32%)
/on/demandware.static/-/Sites-Carters-Library/default/dwfde3ae79/content/carters/images/nav/CAR_hp_meganav_TG_Q1_2019.jpg could be reduced in size by 4.9KiB (29%)
/on/demandware.static/-/Sites-Carters-Library/default/dw9d932f3f/content/carters/images/nav/CAR_hp_meganav_BB_Q1_2019.jpg could be reduced in size by 4.4KiB (28%)
/on/demandware.static/-/Sites-Carters-Library/default/dw3669ea7e/content/carters/homecontent/subnav/carters_site_meganav_BN_LBB_111717.jpg could be reduced in size by 4.3KiB (34%)
/on/demandware.static/-/Sites-Carters-Library/default/dw661754bd/content/carters/homecontent/subnav/carters_site_meganav_SH_SNEAKPEEK_Kid_Backpack.jpg could be reduced in size by 4.3KiB (31%)
/on/demandware.static/-/Sites-Carters-Library/default/dwcffeaaa3/content/carters/images/footer/carters_footer_nearestsore_021114.jpg could be reduced in size by 3.1KiB (43%)
https://s3-us-west-2.amazonaws.com/s.cdpn.io/t-526/arrow_icon_right.png could be reduced in size by 893B (71%)
/on/demandware.static/Sites-Carters-Site/-/default/dwc3769183/images/flags/US_large.gif could be reduced in size by 161B (12%)

There are files that block page rendering

https://se.monetate.net/js/2/a-00c0a51f/p/carters.com/entry.js
/on/demandware.static/Sites-Carters-Site/-/default/v1552720373133/lib/jquery-v1.12.4.js
/on/demandware.static/Sites-Carters-Site/-/default/v1552720373133/lib/jquery/cookie/jquery.cookie.min.js
/on/demandware.static/Sites-Carters-Site/-/default/v1552720373133/dist/scripts/plugins.concatenated.min.js
/on/demandware.static/Sites-Carters-Site/-/default/v1552720373133/dist/scripts/app.main.min.js
/on/demandware.static/Sites-Carters-Site/-/default/v1552720373133/dist/styles/css/main-style.min.css
/on/demandware.static/-/Sites-Carters-Library/default/v1552720373133/css/CE_global-styles.css
/on/demandware.static/-/Sites-Carters-Library/default/v1552720373133/css/carters_navUpdate_Nov2018.css

Some elements on the page are too close to each other. This may cause confusion while browsing.

The size of all elements on the page fits the mobile viewport.

Contact details

Registrar

WHOIS Server:	whois.safenames.net
URL:	http://www.safenames.net
Registration Expiration Date:	2018-04-20T04:00:00Z
IANA ID:	447
Abuse Contact Email:	[email protected]
Abuse Contact Phone:	+44.1908200022

Owner

ID:	Not Available From Registry
Name:	Domain Manager
Organisation:	The William Carter Company
Street:	1170 Peachtree Street
Street:	Suite 900
City:	Atlanta
State/Province:	GA
Postal Code:	30309
Country:	US
Phone:	+1.4044752700
Fax:
Email:	[email protected]

Administrator

ID:	Not Available From Registry
Name:	International Domain Administrator
Organisation:	Safenames Ltd
Street:	Safenames House, Sunrise Parkway
Street:
City:	Milton Keynes
State/Province:	Bucks
Postal Code:	MK14 6LS
Country:	UK
Phone:	+44.1908200022
Fax:	+44.1908325192
Email:	[email protected]

Technical Contact

ID:	Not Available From Registry
Name:	International Domain Tech
Organisation:	International Domain Tech
Street:	Safenames House, Sunrise Parkway
Street:
City:	Milton Keynes
State/Province:	Bucks
Postal Code:	MK14 6LS
Country:	UK
Phone:	+44.1908200022
Fax:	+44.1908325192
Email:	[email protected]

Update This Data

Carters.com Server Location

Country: United States
Metropolitan Area: Not defined
Postal Reference Code: Not defined
Latitude: 37.751
Longitude: -97.822

Carters.com Main Page Content

HTML Tag	Content	Informative?
Title:	Baby Clothing, Kids Clothes, Toddler Clothes \| Carter's	Could be improved
Description:	Shop for baby clothing, baby necessities and essentials at Carters.com, the most trusted name in baby, kids, and toddler clothing. Shop our selection of cute baby & kids clothing.
H2:	Shoes	Is it informative enough?
H3:	Categories	Is it informative enough?

Do you own carters.com?

We've noticed that you have issues with some content elements on the main page:
• Title contains 55 characters. We think that you could improve this tag by adding more relevant information or keywords.
• Take a look at the headings; there might be too little information. Headings are important for usability and search engine optimization.

All the information about carters.com was collected from publicly available sources

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