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To be successful and to remain competitive? For the company it means learning to conquer customers with new necessities and habits of consumption. It means being present everywhere, online and off-line, always guaranteeing the best possible experience. Adopt new strategies It changes everything: the market, the technology, the behaviors of people. For companies it is not automatic to adapt to these scenario changes. Digital transformation needs time, resources, medium-long-term strategy, Branding, Design and Marketing services to This involves an increase in the variables to be kept under control, a multiplication of data to be recorded and monitored month after month. Fortunately, there is something we can automate: the management of leads and the entire sales process. HubSpot is a Marketing Automation software with, at the base, a CRM that helps you to take care of the customer, from the first contact A complex process, but thanks to the Automation and the guarantee of working 24h on 24, gives serenity to entrepreneurs, always too pressed by a thousand controls, check, monitors, evaluations, metrics. The first advantage of HubSpot is to bring together in a single platform every action aimed at conquering new customers: Sending newsletters (which in the Inbound methodology means sending personalized e-mails to a well-specific segment) Social media Promotions (LinkedIn, Facebook, Instagram and Twitter) A single glance and everything is monitored, day after day, with great energy savings, focus on productivity and alignment of the sales team If the company has adopted the right strategic approach and solid content planning, then the tool to ensure the best results in the shortest time is a Marketing Automation software like HubSpot, because-data to hand-reveals itself Higher than any other level of A right arm, therefore, within the company, to which to entrust the online image of the company and build a complete digital presence. Obviously the settings are so customizable and various that only a competent strategic consultancy can help the entrepreneur in the