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Insights on essentials.co.za

Essentials.co.za receives about 69661 visitors in one month.
That could possibly earn about $348.31 each month or $11.61 each day.

Rate essentials.co.za

Essentials.co.za Make info private

Traffic and Value (estimated)

Website Value	$6270
Alexa Rank	328694
Monthly Visits	69661
Daily Visits	2323
Monthly Earnings	$348.31
Daily Earnings	$11.61

Traffic by Months (estimated)

Server Connection Speed

8.89 seconds had passed before our script reached and loaded the html code of Essentials.co.za main page. Try to investigate the reason of such a long time loading.

This is far from the best result, so there must be room for improvements. Check the links at the bottom of this page for the tools that can help you to detect the problem.

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There are one or several potentially dangerous websites neighboring essentials.co.za. Show More

A website is marked as "not safe" if any part of its content has images or text that could be related to explicit (not family safe) material. Neighboring such websites could be a dangerous sign for any webmaster who cares about SEO traffic. Often, "non family safe" websites use tedious link building methods. It is not a secret that Google may apply sanctions because of low-quality mass link building, and if a server is full of websites that have the potential to be banned, then sanctions could be applied to the whole server. If essentials.co.za is found on this server, theoretically, it may be banned as well as all other websites on this server's IP.

Essentials.co.za Code Optimization Checklist

Desktop
Mobile

Screenshot of Essentials.co.za main page

Summary Score is a calculated score for essentials.co.za code structure and quality including the level of HTML code optimization, CSS and JavaScript compression.

Gzip compression is not enabled

Consider minifying your CSS code

https://code.jquery.com/ui/1.10.0/themes/smoothness/jquery-ui.css?ver=0a9b52e74077c7ab0ca2dcc9a08d6cb2 -> 975B -> 18%
/wp-content/cache/busting/1/wp-content/themes/soledad-child/style-6.3.1.css -> 502B -> 19%

Consider minifying your HTML code

https://nero.live/tags/nero-tags-v2.html -> 116B -> 29%

There are files that block page rendering

/wp-content/cache/busting/1/wp-includes/js/jquery/jquery-1.12.4.js
/wp-content/cache/busting/1/wp-content/plugins/contextual-related-posts/css/default-style-1.0.css
/wp-content/cache/busting/1/wp-content/themes/soledad/style-0a9b52e74077c7ab0ca2dcc9a08d6cb2.css
/wp-content/cache/busting/1/wp-content/themes/soledad-child/style-6.3.1.css
/wp-content/cache/busting/1/wp-content/plugins/zf-wrodpress-category-search/assets/lib/font-awesome/css/font-awesome.min-4.2.0.css
/wp-content/cache/busting/1/wp-content/plugins/zf-wrodpress-category-search/assets/lib/chosen/chosen.min-0a9b52e74077c7ab0ca2dcc9a08d6cb2.css
https://code.jquery.com/ui/1.10.0/themes/smoothness/jquery-ui.css?ver=0a9b52e74077c7ab0ca2dcc9a08d6cb2
/wp-content/cache/busting/1/wp-content/plugins/zf-wrodpress-category-search/assets/css/global-0a9b52e74077c7ab0ca2dcc9a08d6cb2.css
/wp-content/cache/busting/1/wp-content/plugins/zf-wrodpress-category-search/assets/css/skins/light-0a9b52e74077c7ab0ca2dcc9a08d6cb2.css
/wp-content/easysocialsharebuttons-assets/compiled/2566c291e59e185c12a331fef1e235f3.css

Leverage browser caching for the following urls:

https://secure-assets.rubiconproject.com/static/psa/us/10.jpg -> expiration not set
https://secure-assets.rubiconproject.com/static/psa/us/15.jpg -> expiration not set
https://cdn.mookie1.com/containr.js -> 60 seconds
https://www.google.com/recaptcha/api.js?onload=recaptchaLoad&render=explicit -> 5 minutes
https://www.google.com/recaptcha/api2/webworker.js?hl=en&v=v1554100419869 -> 5 minutes
https://www.googletagservices.com/tag/js/gpt.js -> 15 minutes
https://connect.facebook.net/en_US/fbevents.js -> 20 minutes
https://connect.facebook.net/signals/config/2120107461598065?v=2.8.47&r=stable -> 20 minutes
https://connect.facebook.net/signals/config/414241845615779?v=2.8.47&r=stable -> 20 minutes
https://www.googletagservices.com/activeview/js/current/osd.js?cb=%2Fr20100101 -> 50 minutes
https://www.googletagservices.com/activeview/js/current/osd_listener.js?cache=r20110914 -> 50 minutes
https://js.createsend1.com/javascript/copypastesubscribeformlogic.js -> 60 minutes
https://nero.live/tags/mw.min.js -> 60 minutes
https://nero.live/tags/nero-tags-v2.min.js -> 60 minutes
https://www.google-analytics.com/analytics.js -> 2 hours
https://ads.rubiconproject.com/ad/15202.js -> 2.8 hours

Speed and usability scores by Google PageSpeed Insights. Show More

• Speed Score
This is a resulting grade of the analized essentials.co.za web page structure. Analysis tries to identify slow elements on the page such as incompressed images and not minified JavaScript code.

• Usability Score
This number is generated on the basis of essentials.co.za content analysis. Do all UI elements fit the mobile viewport? Are all links and buttons located not too close to each other? The algorithm tries to answer these questions and give an estimated score.

• For more explanation and detailed report please visit https://developers.google.com/speed/pagespeed/insights/

Gzip is not enabled

CSS could be minified

https://code.jquery.com/ui/1.10.0/themes/smoothness/jquery-ui.css?ver=0a9b52e74077c7ab0ca2dcc9a08d6cb2 -> 975B -> 18%
/wp-content/cache/busting/1/wp-content/themes/soledad-child/style-6.3.1.css -> 502B -> 19%

HTML could be minified

https://nero.live/tags/nero-tags-v2.html -> 116B -> 29%

Consider compressing these images

/wp-content/uploads/2016/09/woman-mom-children-multitask.jpg could be reduced in size by 249.4KiB (74%)
/wp-content/uploads/2017/10/Scary-movies.jpg could be reduced in size by 212KiB (74%)
/wp-content/uploads/2017/04/easter-egg-pinata-2.jpg could be reduced in size by 138.1KiB (76%)
/wp-content/uploads/2019/03/April-2019-Easter-templates.jpg could be reduced in size by 135.4KiB (73%)
/wp-content/uploads/2015/03/FRA5164.jpg could be reduced in size by 110.2KiB (57%)
/wp-content/uploads/2014/06/woman_relaxing_smiling_computer_laptop_online2.jpg could be reduced in size by 106KiB (76%)
/wp-content/uploads/2018/05/Foodie-apps-feat-image.jpg could be reduced in size by 65KiB (65%)
/wp-content/uploads/2019/01/DIY-veritcal-garden-585x315.jpg could be reduced in size by 23.2KiB (25%)
/wp-content/uploads/2018/05/luxury-home-2953371_640.jpg could be reduced in size by 21.5KiB (21%)
/wp-content/uploads/2018/02/Office.jpg could be reduced in size by 18.1KiB (20%)
/wp-content/uploads/2018/10/Germex-585x390.jpg could be reduced in size by 14.3KiB (26%)
/wp-content/uploads/2019/03/April-2019-Easter-templates-585x390.jpg could be reduced in size by 13.4KiB (26%)
/wp-content/uploads/2019/04/personalised-crafts-alphabet-planters-essenza1901_article_093_01_072-585x390.jpg could be reduced in size by 13KiB (19%)
/wp-content/uploads/2019/03/Apple-cider-vinegar-585x390.jpg could be reduced in size by 12.7KiB (26%)
/wp-content/uploads/2018/11/Discovery-supplied-featured-image-iStock-585x390.jpg could be reduced in size by 12.5KiB (24%)
/wp-content/uploads/2019/04/Bridal-Showcase-2019-featured-image-IMG_0100-585x390.jpg could be reduced in size by 11KiB (21%)
/wp-content/uploads/2018/11/Food-Wine-585x344.jpg could be reduced in size by 10.4KiB (26%)
/wp-content/uploads/2018/04/May-2019-issue-featured-image-585x390.jpg could be reduced in size by 10.2KiB (20%)
/wp-content/uploads/2019/03/Feature-image-2-585x390.jpg could be reduced in size by 9.5KiB (20%)
/wp-content/uploads/2019/03/5-Low-Effort-Ways-to-Get-Healthier-585x390.jpg could be reduced in size by 8.9KiB (25%)
/wp-content/uploads/2019/02/Featured-585x390.jpg could be reduced in size by 8.6KiB (18%)
https://secure-assets.rubiconproject.com/static/psa/us/43.jpg could be reduced in size by 8.5KiB (77%)
/wp-content/uploads/2019/03/Feature-image-1-585x390.jpg could be reduced in size by 8.5KiB (21%)
/wp-content/uploads/2019/02/ESS-spa-day-event-585x300.jpg could be reduced in size by 8.4KiB (18%)
/wp-content/uploads/2019/04/Hyperia-Essentials-holding-image-woman-with-computer-585x390.jpg could be reduced in size by 8.3KiB (23%)
https://tpc.googlesyndication.com/daca_images/simgad/10224415163622500919 could be reduced in size by 8.2KiB (25%)
/wp-content/uploads/2018/09/wool-wall-hanging-featured-image-585x315.jpg could be reduced in size by 7.2KiB (21%)
https://tpc.googlesyndication.com/simgad/15823659355452170303 could be reduced in size by 6KiB (19%)
/wp-content/uploads/2018/04/May-2019-issue-featured-image-263x175.jpg could be reduced in size by 2.6KiB (19%)
/wp-content/uploads/2019/04/Kerala-style-prawn-curry-essenza1504_009_008_067_tistheseasonfor_42-263x175.jpg could be reduced in size by 2.1KiB (16%)

There are files that block page rendering

/wp-content/cache/busting/1/wp-includes/js/jquery/jquery-1.12.4.js
/wp-content/cache/busting/1/wp-content/plugins/contextual-related-posts/css/default-style-1.0.css
/wp-content/cache/busting/1/wp-content/themes/soledad/style-0a9b52e74077c7ab0ca2dcc9a08d6cb2.css
/wp-content/cache/busting/1/wp-content/themes/soledad-child/style-6.3.1.css
/wp-content/cache/busting/1/wp-content/plugins/zf-wrodpress-category-search/assets/lib/font-awesome/css/font-awesome.min-4.2.0.css
/wp-content/cache/busting/1/wp-content/plugins/zf-wrodpress-category-search/assets/lib/chosen/chosen.min-0a9b52e74077c7ab0ca2dcc9a08d6cb2.css
https://code.jquery.com/ui/1.10.0/themes/smoothness/jquery-ui.css?ver=0a9b52e74077c7ab0ca2dcc9a08d6cb2
/wp-content/cache/busting/1/wp-content/plugins/zf-wrodpress-category-search/assets/css/global-0a9b52e74077c7ab0ca2dcc9a08d6cb2.css
/wp-content/cache/busting/1/wp-content/plugins/zf-wrodpress-category-search/assets/css/skins/light-0a9b52e74077c7ab0ca2dcc9a08d6cb2.css
/wp-content/easysocialsharebuttons-assets/compiled/2566c291e59e185c12a331fef1e235f3.css

Some elements on the page are too close to each other. This may cause confusion while browsing.

The size of all elements on the page fits the mobile viewport.

Essentials.co.za Whois

Essentials.co.za Server Location

Country: United States
Metropolitan Area: Not defined
Postal Reference Code: Not defined
Latitude: 37.751
Longitude: -97.822

Essentials.co.za Main Page Content

HTML Tag	Content	Informative?
Title:	Essentials \| Your life made easy	Could be improved
Description:	Essentials magazine is a 'practicals' lifestyle monthly packed with savvy solutions and stylish twists. Expect loads of tips and advice on fashion, beauty, health, food, consumer issues, decor and real-life reads. It targets real South African women, putting them at the forefront of the content - and on the cover - every month.
H1:		Is it informative enough?
H2:	Most Popular	Is it informative enough?
H3:	Festive dinner ideas on a budget	Is it informative enough?

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We've noticed that you have issues with some content elements on the main page:
• Title contains 32 characters. We think that you could improve this tag by adding more relevant information or keywords.
• Take a look at the headings; there might be too little information. Headings are important for usability and search engine optimization.

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