Heapanalytics.com Website Review

retroactively name and manage any customer interaction without code connect anonymous and cross-platform behavior to a single identity. chubbies optimizes acquisition channels using behavioral data. retroactively name and manage any customer interaction without code connect anonymous and cross-platform behavior to a single identity. chubbies optimizes acquisition channels using behavioral data. heap automatically captures every web, mobile, and cloud interaction: clicks, submits, transactions, emails, and more. retroactively an*lyze for years, an*lytics vendors required writing track('event') for each interaction. but this has become too brittle, making it hard to move fast and trust data. heap autocaptures a complete customer dataset and lets you flexibly model it with virtual events. use custom rules to join heap and third-party data without apis. new and updated definitions will retroactively sync to your data warehouse or data lake. see which behaviors and marketing channels ultimately contribute to a user converting. we believe an*lytics is a problem rooted in data, not visualization. we strive to make data painless. because we automatically capture everything and let you virtualize events after-the-fact, anyone can start an*lyzing in minutes. no code required. clicks, submits, taps, swipes, emails from marketo, transactions from shopify, user fields from salesforce, and much more. shipped a new signup flow and it broke your “sign up” event? just change your virtual event, and it will retroactively update everywhere it’s used, including heap’s behavioral an*lytics and your warehouse or data lake. never lose context as your business grows. provide up-to-date metadata on each important raw data point so you can trust your data.. with heap's customer data infrastructure and insights, opploans simplified its loan application funnel based on customer behavior. before heap, we'd have to sit with engineering, think through tracking plans and event definition, and perform qa—a 3-4 week