Nyiax.com Website Review

the world's first marketplace to trade advertising contracts. developed in partnership with nasdaq, nyiax combines a patented financial matching engine℗ with blockchain technology for the advertising industry. nyiax provides advertisers and publishers a platform to buy, sell, and re-trade premium advertising contracts in a as the first and only trusted, transparent, and curated marketplace, nyiax enables advertisers and publishers to increase roi and to reduce nyiax increases publishers’ direct sell-through by providing an automated exchange to market future, long-term inventory at guaranteed nyiax increases publisher roi by reducing high-fee sales through third-party intermediaries. nyiax offers buyers discoverability of future premium inventory for more effective media planning and purchasing. nyiax improves advertiser roi by reducing the need to purchase inventory through third-party intermediaries.. adweek: 4 ways blockchain can address some of marketing’s biggest challenges. despite widespread public interest in blockchain applications and a significant rise in the number of blockchain startups, the technology has yet to make a dramatic impact on the advertising industry. more> in which it describes a blockchain platform for sharing time-sensitive information. nasdaq has looked to blockchain technology in the past. in march of last year, it announced a partnership platform that allows publishers and advertisers to buy, sell, and trade future advertising inventory.. forbes: opt-out versus opt-in: how blockchain will change the data collection culture. apps, search engines and social media networks have a constant presence in most people’s everyday lives. years ago, these sites and apps seemed harmless and helpful—they were strategically designed to appear this way to the average person. but as the amount of data they’ve been gathering on users has been brought to light, public opinion has shifted. unfriendly terms such as “data monopoly” and