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Insights on urbandecay.co.uk

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Traffic and Value (estimated)

Website Value $19092
Alexa Rank 220364
Monthly Visits 212126
Daily Visits 7071
Monthly Earnings $1060.63
Daily Earnings $35.35

Traffic by Months (estimated)



Server Connection Speed

Urbandecay.co.uk main page was reached and loaded in 1.21 seconds. (Timing result excludes loading JavaScript, images and styles).

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Urbandecay.co.uk Code Optimization Checklist


Screenshot of Urbandecay.co.uk main page
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CSS code is minified
HTML code is minified
There are files that block page rendering
  • https://try.abtasty.com/a1d7dc551eeba99c8e479ba7654aaa3f.js
  • https://cdn.optimizely.com/js/224464012.js
  • /on/demandware.static/Sites-urbandecay-uk-Site/-/en_GB/v1553478799293/js/0bb8fbbe-684c-4c5a-8429-be83038d6624.js
  • /on/demandware.static/Sites-urbandecay-uk-Site/-/en_GB/v1553478799293/sasstarget/style-full.css
Leverage browser caching for the following urls:
  • https://d16fk4ms6rqz1v.cloudfront.net/capture/legacy_receiver.js -> expiration not set
  • https://dwmvwp56lzq5t.cloudfront.net/assets/close-button.png -> expiration not set
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  • https://invitation.opinionbar.com/popups/p20154_urbandecay/overlay.js -> expiration not set
  • https://track.uniqodo.com/11.js -> expiration not set
  • https://try.abtasty.com/a1d7dc551eeba99c8e479ba7654aaa3f.js -> 30 seconds
  • https://static.hotjar.com/c/hotjar-1176232.js?sv=5 -> 60 seconds
  • https://cdn.optimizely.com/js/224464012.js -> 2 minutes
  • https://dwmvwp56lzq5t.cloudfront.net/loreal/2017/06june/v2/Raleway-Bold.ttf -> 6.7 minutes
  • https://www.google-analytics.com/gtm/js?id=GTM-K7GCMPT&t=gtm16&cid=251777952.1553551190 -> 15 minutes
  • https://www.googletagmanager.com/gtm.js?id=GTM-TZGLLK -> 15 minutes
  • https://cdn.cquotient.com/js/v2/gretel.min.js -> 60 minutes
  • https://s.salecycle.com/iframe_receiver/bundle.js -> 60 minutes
  • https://s.salecycle.com/urbandecay/bundle.js -> 60 minutes
  • https://www.dwin1.com/15723.js -> 60 minutes
  • https://www.google-analytics.com/plugins/ua/ec.js -> 60 minutes
  • https://www.google-analytics.com/plugins/ua/linkid.js -> 60 minutes
  • https://www.googleadservices.com/pagead/conversion.js -> 60 minutes
  • https://www.googleadservices.com/pagead/conversion_async.js -> 60 minutes
  • https://www.google-analytics.com/analytics.js -> 2 hours
  • https://cdn.cookielaw.org/consent/034d53c3-ed51-44e8-b3ee-cdff2be8c186.js -> 4 hours
  • https://dwmvwp56lzq5t.cloudfront.net/loreal/2018/10october/Urban-Decay_1_D.jpg -> 4 hours
Mobile screenshot of Urbandecay.co.uk
Gzip is not enabled
CSS is minified
HTML is minified
Consider compressing these images
  • /on/demandware.static/-/Sites-urbandecay-uk-Library/default/dw8465527c/images/landing/shade-finder/shade-finder-icon_samples.png could be reduced in size by 10.1KiB (72%)
  • /on/demandware.static/-/Sites-urbandecay-uk-Library/default/dw40f6eb65/images/landing/shade-finder/shade-finder-icon_returns.png could be reduced in size by 7.3KiB (56%)
  • /on/demandware.static/-/Sites-urbandecay-uk-Library/default/dw58767f65/images/landing/shade-finder/shade-finder-icon_shipping.png could be reduced in size by 6KiB (60%)
  • /on/demandware.static/Sites-urbandecay-uk-Site/-/en_GB/v1553478799293/images/footer/bg_footer.jpg could be reduced in size by 5KiB (22%)
  • /on/demandware.static/Sites-urbandecay-uk-Site/-/en_GB/v1553478799293/images/header/bg_header.jpg could be reduced in size by 2.3KiB (20%)
  • /on/demandware.static/Sites-urbandecay-uk-Site/-/default/dw7dc41692/images/logo.png could be reduced in size by 925B (19%)
  • /on/demandware.static/Sites-urbandecay-uk-Site/-/en_GB/v1553478799293/images/icons/close.png could be reduced in size by 902B (82%)
  • /on/demandware.static/Sites-urbandecay-uk-Site/-/en_GB/v1553478799293/images/header/bg_underline.png could be reduced in size by 854B (92%)
  • /on/demandware.static/Sites-urbandecay-uk-Site/-/default/dw5ceb2126/images/logo-ud.png could be reduced in size by 849B (45%)
There are files that block page rendering
  • https://try.abtasty.com/a1d7dc551eeba99c8e479ba7654aaa3f.js
  • https://cdn.optimizely.com/js/224464012.js
  • /on/demandware.static/Sites-urbandecay-uk-Site/-/en_GB/v1553478799293/js/0bb8fbbe-684c-4c5a-8429-be83038d6624.js
  • /on/demandware.static/Sites-urbandecay-uk-Site/-/en_GB/v1553478799293/sasstarget/style-full.css
Some elements on the page are too close to each other. This may cause confusion while browsing.
The size of all elements on the page fits the mobile viewport.

Urbandecay.co.uk Whois

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Urbandecay.co.uk Server Location

Country: United States
Metropolitan Area: Not defined
Postal Reference Code: Not defined
Latitude: 37.751
Longitude: -97.822



Urbandecay.co.uk Main Page Content

HTML Tag Content Informative?
Title: Urban Decay UK | Makeup For Eyes, Lips, Face & Body Could be improved
Description: Urban Decay offers trend-setting lip, face, body & eye makeup, helping you achieve beauty with an edge - feminine, a little dangerous & a lot of fun.
H2: MenuIs it informative enough?
H3: Sign Up for Special Offers and MoreIs it informative enough?

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