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Insights on vanceoutdoors.com

Vanceoutdoors.com receives about 314273 visitors in one month.
That could possibly earn about $1571.37 each month or $52.38 each day.

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Traffic and Value (estimated)

Website Value	$28285
Alexa Rank	178179
Monthly Visits	314273
Daily Visits	10476
Monthly Earnings	$1571.37
Daily Earnings	$52.38

Traffic by Months (estimated)

Server Connection Speed

Vanceoutdoors.com main page was reached and loaded in 1.14 seconds. (Timing result excludes loading JavaScript, images and styles).

This is a good result. Try the services listed at the bottom of the page to search for available improvements

More Domains on 68.70.181.42 IP

Our system did not detect any websites except vanceoutdoors.com on this IP.

Vanceoutdoors.com Code Optimization Checklist

Desktop
Mobile

Screenshot of Vanceoutdoors.com main page

Summary Score is a calculated score for vanceoutdoors.com code structure and quality including the level of HTML code optimization, CSS and JavaScript compression.

Gzip compression is not enabled

CSS code is minified

HTML code is minified

There are files that block page rendering

https://use.typekit.net/ldt6czz.js

Leverage browser caching for the following urls:

https://static.ctctcdn.com/h/contacts-embedded-signup-assets/1.0.2/js/signup-form.js -> 104 seconds
https://use.typekit.net/ldt6czz.js -> 10 minutes
http://connect.facebook.net/en_US/sdk.js -> 20 minutes
http://www.google-analytics.com/plugins/ua/ec.js -> 60 minutes
http://www.google-analytics.com/analytics.js -> 2 hours

Speed and usability scores by Google PageSpeed Insights. Show More

• Speed Score
This is a resulting grade of the analized vanceoutdoors.com web page structure. Analysis tries to identify slow elements on the page such as incompressed images and not minified JavaScript code.

• Usability Score
This number is generated on the basis of vanceoutdoors.com content analysis. Do all UI elements fit the mobile viewport? Are all links and buttons located not too close to each other? The algorithm tries to answer these questions and give an estimated score.

• For more explanation and detailed report please visit https://developers.google.com/speed/pagespeed/insights/

Gzip is not enabled

CSS is minified

HTML is minified

Consider compressing these images

https://www.sportsmansoutdoorsuperstore.com/images/promos/brand/federal-load-your-handgun-and-wallet.jpg.png could be reduced in size by 334.3KiB (50%)
/images/new/banner/BuckeyeLakeOpen_1300x432.jpg could be reduced in size by 277.4KiB (69%)
/images/new/banner/hornady-reloading-clinic-2019.jpg could be reduced in size by 196.9KiB (72%)
/images/law-enforcement-banner.jpg could be reduced in size by 130.1KiB (69%)
https://www.sportsmansoutdoorsuperstore.com/prodimages/59116-DEFAULT-M.jpg could be reduced in size by 28KiB (59%)
https://www.sportsmansoutdoorsuperstore.com/images/promos/brand/mossberg-590m-magnificent-rebate.jpg could be reduced in size by 23.3KiB (23%)
/images/new/single/mp15-22-safety-recall.jpg could be reduced in size by 22.5KiB (23%)
https://www.sportsmansoutdoorsuperstore.com/images/promos/brand/federal-freedom-fuel.jpg could be reduced in size by 21.8KiB (24%)
/images/new/single/2019-buckeye-lake-open-fb.jpg could be reduced in size by 21.6KiB (31%)
/images/new/tall/vance-outdoors-gift-card.jpg could be reduced in size by 20.5KiB (28%)
/images/vance-outdoors-fishing.jpg could be reduced in size by 20KiB (26%)
/images/vance-outdoors-camping.jpg could be reduced in size by 19.1KiB (28%)
https://www.sportsmansoutdoorsuperstore.com/images/promos/brand/federal-its-raining-rimfire.jpg could be reduced in size by 18.4KiB (34%)
https://www.sportsmansoutdoorsuperstore.com/images/promos/brand/federal-serious-self-defense-rebate.jpg could be reduced in size by 18KiB (31%)
/images/new/single/join-the-nra-web.jpg could be reduced in size by 17.6KiB (39%)
https://www.sportsmansoutdoorsuperstore.com/prodimages/18046-DEFAULT-M.jpg could be reduced in size by 16.1KiB (41%)
https://www.sportsmansoutdoorsuperstore.com/prodimages/18047-DEFAULT-M.jpg could be reduced in size by 16.1KiB (41%)
/images/new/single/hornady-reloading-clinics.jpg could be reduced in size by 15.9KiB (21%)
https://www.sportsmansoutdoorsuperstore.com/prodimages/45595-DEFAULT-M.jpg could be reduced in size by 12.7KiB (51%)
https://www.sportsmansoutdoorsuperstore.com/prodimages/33447-DEFAULT-M.jpg could be reduced in size by 12KiB (46%)
https://www.sportsmansoutdoorsuperstore.com/prodimages/37580-DEFAULT-M.jpg could be reduced in size by 12KiB (66%)
https://www.sportsmansoutdoorsuperstore.com/prodimages/40820-DEFAULT-M.jpg could be reduced in size by 11.9KiB (43%)
https://www.sportsmansoutdoorsuperstore.com/images/promos/brand/cci-rapid-rimfire-rebate.jpg could be reduced in size by 10.4KiB (16%)
https://static.xx.fbcdn.net/rsrc.php/v3/yg/r/xvOLV0Ceqfz.png could be reduced in size by 8.2KiB (33%)
https://static.xx.fbcdn.net/rsrc.php/v3/yn/r/_satJssWnaz.png could be reduced in size by 5.2KiB (29%)
/images/new/single/vance-outdoors-firearm-combo-deals.jpg could be reduced in size by 4.8KiB (11%)
https://static.xx.fbcdn.net/rsrc.php/v3/yk/r/cSPAjzH8RVR.png could be reduced in size by 4.1KiB (34%)
https://static.xx.fbcdn.net/rsrc.php/v3/y2/r/onuUJj0tCqE.png could be reduced in size by 2.8KiB (73%)
https://static.xx.fbcdn.net/rsrc.php/v3/y3/r/n-uOOobFC9i.png could be reduced in size by 2.7KiB (86%)
https://static.xx.fbcdn.net/rsrc.php/v3/y5/r/OqOE21UvWe3.png could be reduced in size by 201B (50%)
https://static.xx.fbcdn.net/rsrc.php/v3/yt/r/ibTOCeaRDW3.png could be reduced in size by 194B (36%)

There are files that block page rendering

https://use.typekit.net/ldt6czz.js

Some elements on the page are too close to each other. This may cause confusion while browsing.

The size of all elements on the page fits the mobile viewport.

Vanceoutdoors.com Whois

Vanceoutdoors.com Server Location

Country: United States
Metropolitan Area: Toledo
Postal Reference Code: 43606
Latitude: 41.6712
Longitude: -83.606

Vanceoutdoors.com Main Page Content

HTML Tag	Content	Informative?
Title:	Vance Outdoors \| Online Shopping for Firearms, Ammunition and Shooting Accessories
Description:	Vance Outdoors is your one stop shop for buying guns online. Online retailer of firearms, ammunition and shooting accessories along with Law Enforcement equipment, police trade-ins, reloading supplies, gun safes, black powder products and almost anything shooting related.
H2:	Promotions and Rebates	Is it informative enough?
H3:	Shooting Range	Is it informative enough?

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We've noticed that you have issues with some content elements on the main page:
• Take a look at the headings; there might be too little information. Headings are important for usability and search engine optimization.

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